Marketing

Flightdeck — paid search

Google/Meta spend orchestration—rules, scripts, and creative rotation guardrails.

NodeAds APIsRBAC

Flightdeck — paid search product preview

Highlights

Rule library for caps, CPA/ROAS targets, and time windows
Dry-run previews with diff summaries
Creative rotation schedules with fatigue signals
Role-based access to accounts and rulesets
Incident timelines when automations intervene

Overview

Flightdeck helps performance marketers enforce guardrails: budget caps, creative fatigue rotation, and anomaly pauses. It sits above ad APIs—rules compile to API operations with dry-run previews. Teams recover faster from misconfigurations without giving everyone raw admin access.

At a glance

Snapshot signals we optimize for on this engagement—useful for stakeholders comparing fit and scope.

Platforms: Google · Meta
Control: Rules + caps
Safety: Dry-run

How we delivered

Phased cadence—discovery through hardening—so expectations stay aligned with risk and learning cycles.

Audit
Cataloged failure modes from live accounts.
Pilot
Read-only monitoring + alerts.
Act
Guarded automation with approvals.

Safety first

Automation never hides what it changed—full audit per action.

Speed

Prebuilt recipes for common paid search scenarios.

Collaboration

Comments on rulesets tie to change tickets.

Screenshots

Additional UI captured in desktop framing—same product, more surface area.

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Zentisys

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